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Cool Britannia

18 May 2009

With home cooking becoming increasingly popular, now’s the time to impress your guests with both your cuisine and your kitchen.  As the availability of exciting and fresh ingredients expands so does the need to store them and keep them crispy, fresh and tasty when you cook up a masterpiece.

With a long history of providing specialist range cookers, Britannia is now upping the ante when it comes to kitchen appliances with its great Nebraska fridge-freezer collection.   Mirroring the renowned craftsmanship of its cookers, and with an added twist of American grandeur, the new range is set to meet the needs of foodies as well as looking fantastic.

As every style conscious homeowner knows, matching appliances are a must, so the Nebraska is available in four main colourways of Cream, Gloss Black, Graphite and Stainless Steel to match Britannia’s cookers. Additionally the bespoke Colourange option is available - which means co-ordinating the colours in a kitchen and creating a personal style statement has never been easier.

Keeping a range of ingredients in perfect condition is effortless with the A-rated, energy saving Nebraska. It boasts a capacity of 23 cu.ft. and has a wide range of practical features including: an electronic ice and water dispenser, integrated ice maker and built-in water filter. The SweetSpot™ shelf serves up ready-to-eat ice cream, while the humidity crisper keeps fruit and vegetables fresher for longer. A Climatekeeper™ Air Tower ensures a constant temperature in the fridge and frost guard technology minimises the risk of freezer burn.

As with all Britannia products, the Nebraska’s practicality is complemented with great looks and because the sides of the fridge-freezers are fully clad or coloured, these fridge-freezers are aesthetically pleasing either freestanding or in situ.

Henneke Duistermaat, Director of Marketing at Britannia, comments:  “These new fridge-freezers will look superb gracing the most stylish contemporary or traditional kitchens.  They are designed to offer luxury and have the quality and style that one would expect from a Britannia. Furthermore, the Colourange option offers the opportunity to order a bespoke fridge-freezer to match almost any kitchen décor - perfect for the fashion conscious homeowner.”

“Great cooking starts with fresh ingredients. The Nebraska is the perfect ‘foodies’ appliance as it’s designed to keep any ingredient fresh, crispy and tasty for longer.”

The Nebraska is expected to retail at around £1,999.

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Posted by admin | in New Products, Press Releases